INTRODUCTION

The Solomon R. Guggenheim Foundation (the "Guggenheim") is committed to protecting the privacy of its Web site visitors in accordance with applicable laws and regulations. All information gathered from you in connection with your use of this Web site (the "Site") is governed by the Guggenheim's Privacy Policy for Web site visitors set forth hereof (the "Privacy Policy").

COLLECTION AND USE OF PERSONAL DATA BY GUGGENHEIM

Cookies
The Guggenheim uses "cookies" to improve your return access and visits to the Site. You may choose to reject these cookies at any time without preventing your access to the Site. However, please note that the Guggenheim's cookies will not be disclosed to any third party and are not linked to personally identifying information. For maximum enjoyment of the entire Site, we recommend that you accept the Guggenheim's cookies.

The Guggenheim does not systematically collect or record names, addresses, phone numbers, gender identity, or other personally identifying data (the "Personal Data") from visitors to the Site, unless such data is voluntarily submitted by visitors for the purposes outlined below.

Online Mailing Lists
When you subscribe to our online mailing list(s), the Guggenheim will request information necessary to process your subscription and send you the information you seek: your name, address, telephone number, e-mail address, and areas of interest. Your Personal Data may be used as set forth below. See "Use of Personal Data by the Guggenheim" and "Disclosure of Personal Data to Others."

Online Memberships
When you purchase a Guggenheim Museum membership online through the Site, the Guggenheim and its third-party merchants and agents will request information necessary to process your membership and acknowledge your contribution: your name, billing and shipping address, telephone number, e-mail address, and credit card information. Your credit card information will be used only for the purpose of processing and documenting the transaction. Your Personal Data may be used as set forth below. See "Use of Personal Data by the Guggenheim" and "Disclosure of Personal Data to Others."

Please note that when you purchase a Guggenheim membership online, you exit the Guggenheim Site and enter the site of a third-party vendor, either Blackbaud or OvationTix. Blackbaud has an independent privacy policy that governs Blackbaud’s use of Personal Data, which is collected during your purchase. Please consult the Blackbaud Privacy Policy for more information; or, for memberships purchased through the Guggenheim ticketing service, please consult the OvationTix Privacy Policy. 

Online Store Purchases
When you order a product from the Guggenheim Museum "Online Store," the Guggenheim and its third-party merchants and agents will request information necessary to process your order: your name, billing and shipping address, telephone number, e-mail address, and credit card information. Your credit card information will be used only for the purpose of processing and documenting the transaction. Your Personal Data may be used as set forth below. See "Use of Personal Data by the Guggenheim" and "Disclosure of Personal Data to Others." Please note that when you purchase a Guggenheim product online, you exit the Guggenheim Site and enter the site of our store merchant, "Yahoo." We use third-party Web beacons from Yahoo! to help analyze where visitors go and what they do while visiting the Site. Yahoo! may also use anonymous information about your visits to this and other Web sites in order to improve its products and services and provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by Yahoo!, please consult the Yahoo! Web Analytics opt out. Yahoo has an independent privacy policy that governs Yahoo's use of Personal Data, which is collected during your purchase. Please consult the Yahoo Privacy Policy for more information.

Online Admissions and Program and Event Tickets
When you purchase online tickets through the Site (including tickets for admission to the Solomon R. Guggenheim Museum, special exhibitions, performances, lectures, and other educational programs offered by the Guggenheim), the Guggenheim and its third-party merchants and agents will request information necessary to process your order: your name, billing and shipping address, telephone number, e-mail address, and credit card information. Your credit card information will be used only for the purpose of processing and documenting the transaction. Your Personal Data may be used as set forth below. See "Use of Personal Data by the Guggenheim" and "Disclosure of Personal Data to Others."

Please note that when you purchase a Guggenheim ticket online, you exit the Guggenheim Site and enter the site of our ticket agent "OvationTix." OvationTix has an independent privacy policy that governs OvationTix’s use of Personal Data, which is collected during your purchase. Please consult the OvationTix privacy policy for more information.

E-Cards

The Guggenheim offers its Site visitors the opportunity to send E-Cards featuring images from the collection, exhibitions, and architecture. This section of the Site is made possible through a third-party merchant, Truelogic. The Terms and Conditions governing E-Cards may be accessed directly on the E-Cards section of the Site.

E-Newsletters

From time to time, the Guggenheim may offer Site visitors the opportunity to subscribe to one or more online newsletters. If you choose to subscribe, the Guggenheim or its third-party affiliate will request such information, including Personal Data, as is necessary to process your subscription. You may subscribe or unsubscribe at any time by following the associated instructions.

 
Online Surveys
From time to time, the Guggenheim may offer Site visitors the opportunity to participate in an online survey. If you choose to participate, the Guggenheim or its third-party affiliate will request such information, including Personal Data, as is necessary to process your survey results. The terms of this policy shall apply to such surveys, unless the Guggenheim  or its third-party affiliate provides an alternate policy governing the use of Personal Data collected from such survey.

Online Auctions

From time to time, the Guggenheim may offer Site visitors the opportunity to participate in an online auction. If you choose to participate, the Guggenheim or its third-party affiliate will request such information, including Personal Data, as is necessary to process your contribution. The terms of this policy shall apply to such surveys, unless Guggenheim  or its third-party affiliate provides an alternate policy governing the use of Personal Data collected from such auction.

USE OF PERSONAL DATA BY THE GUGGENHEIM

Unless specifically noted otherwise in this Privacy Policy, the Guggenheim may use your Personal Data to notify you of events, programs, sales at the Guggenheim Store, and special offers and promotions related to the Guggenheim Museum. We may also request your participation in surveys.

DISCLOSURE OF PERSONAL DATA TO OTHERS

Aggregate Information
The Guggenheim may compile and provide aggregate statistics about Site visitors, customers, sales, traffic patterns, and related information to third parties, but such information will not specify Personal Data.

Credit Cards
The Guggenheim will not share, rent, or sell your credit card information with third parties.

Personal Data
The Guggenheim may share your Personal Data, as collected under the circumstances outlined above, with other reputable organizations, such as other nonprofits, art institutions, and media companies.

Do Not Contact
If you do not want to be contacted by the Guggenheim, or if you do not want the Guggenheim to share your Personal Data, please let us know by writing to donotcontact@guggenheim.org.

Children 12 Years Old and Under
Please note that the Site is not specifically dedicated to children and the Guggenheim does not actively solicit information from children. Children under the age of 12 are required to obtain permission from an adult before submitting information to the Site.

Site Security
The Guggenheim secure server software uses industry-standard Secure Socket Layer (SSL) encryption technology. SSL encodes your personal data, including credit card name and number, as it travels over the Internet so that all transactions are secure. If you prefer, you may also place an order with the Guggenheim Museum Online Store by calling 800 329 6109. You may purchase a membership by calling 212 423 3535. You may inquire about making a donation by calling 212 423 3624.

Contact Information
You may send comments about this Privacy Policy to privacy@guggenheim.org.

Effective Date: 9/15/08
Updated: 3/22/10

© The Solomon R. Guggenheim Foundation, New York. All rights reserved.