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In his recent
book Feedback: Television
Against Democracy (2007),
David
Joselit challenges artists with a manifesto that echoes a sentiment
common
among us: "How is your
image
going to circulate? Use the
resources of the 'art world' as a base
of operations, but don't remain
there. Use images to build
publics."
I have been practicing Joselit's
principle since 1976,
putting art into the public arena through
public-access television. One of my
first programs was The Live! Show,
a
satirical variety show about the art world, which ran from 1979 to
1984 on New
York cable television. In the series I appeared as
Dr.
Videovich, my alter ego, interviewing artists such as Eric Bogosian,
Tony
Oursler, and Martha Wilson, as well as Marcia Tucker, founder of
the New
Museum,
and the present-day director of the Solomon R. Guggenheim Museum
and Foundation, Richard
Armstrong. The idea of The
Live!
Show was to showcase art on a
popular medium—TV—allowing people to
watch these works in the comfort
of their homes.
Continuing the first-come, first-serve
spirit of
public-access TV, YouTube, with the tagline "Broadcast Yourself,"
is the current medium for
circulating art outside the pristine walls of the art
gallery.
YouTube is public access gone ballistic—an anarchist
brain on
steroids. While public-access television was one channel at a time,
YouTube
features dozens of channels at the same time, and they are
not listed anywhere,
but found by user searching. And while
public-access television was low tech and a 30-minute format, YouTube is
all tech and features short
clips with a maximum length of fifteen
minutes. I currently have a work on
YouTube that is a close-up video
of a delete key with audio accompaniment. The
concept of this piece
is to provide a break in the cacophonous overload of
YouTube images
and sound.
I am a conflictivist, an artist who
explores the conflict
between high and low culture. The
artist of
the twenty-first century cannot live solely in the art world or the
“real
world.” Rather, he or she should commute between the two.
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